Are Webkinz the New Beanie Babies?

Reminiscent of the Beanie Baby craze in the 90s, Webkinz are new plush animals by Ganz that are taking the toy market by storm. They are available at Hallmark and other retailers – but most are reportedly sold out.
What makes Webkinz different is that it is also an online toy. Every pet comes with a code, which allows it’s owner to claim it, name it and play with it at
As a true sign of any hot fad – Webkinz are hot, hot, hot on eBay (Webkinz on eBay), some retired Webkinz are selling for hundreds! (The retail price is $12.)